How Defusely Works (7-step workflow)
A disciplined 7-step Reddit crisis workflow: Detect, Assess, Contain, Decide, Craft, Coordinate, Post‑mortem.
Summary
Defusely runs Reddit incidents through 7 stages so PR and comms teams execute consistently: Detect → Assess → Contain → Decide → Craft → Coordinate → Post‑mortem.
The 7 stages
1) Detect
Capture a risky Reddit URL and create a WarRoom.
2) Assess
AI summarizes the thread, highlights key issues, and scores severity so stakeholders align fast.
3) Contain
Stabilize internal context and stop “off-script” responses while facts are gathered.
4) Decide
Lock a clear strategy (engage, correct, request mod help, or monitor) and assign an owner.
5) Craft
Draft Reddit-native replies with versions and notes in one place.
6) Coordinate
Route drafts through PR/legal/exec approvals with due times and an audit trail.
7) Post‑mortem
Record outcome, export the timeline report, and capture learnings.
30-second tutorial
Draft, approve, and export the incident report
A short walkthrough of the later workflow: Craft → Coordinate → Post‑mortem.
- Generate drafts in multiple tones.
- Route approvals with an audit trail.
- Export a timeline report for stakeholders.
30-second walkthrough. Optimized streaming via Cloudflare Stream.
Related
Want to see it in action?
Start a free trial and run your next high-risk Reddit thread through a structured War Room.